Mark Twain said, “I can live for two months on a good compliment.” Well, sometimes your stats on WordPress can be that compliment.
Whether you’re promoting a business, a book, or you simply want to rant about whatever you’re passionate about, everybody loves the feeling of seeing your stats skyrocket. Even better than that is seeing that your stats are consistent; you have people that keep coming back for more. People who care.
Don’t get me wrong; stats don’t mean everything. You can have great stats but lack a vibrant community. But receiving lots of traffic produces a positive effect in itself.
The question becomes, how do you ensure good stats–lots of traffic–and do it consistently?
The short, cop-out answer that some bloggers like to give is that there IS no method for successful blogging. It’s all hit-or-miss. Or you’re told “Just keep writing and be passionate and everything will work out.” It’s like a Disney princess threw up or something.
I’d like to argue that there ARE methods for successful blogging–a lot of us might be familiar with these techniques. What might be lacking though is execution. Either way, what keeps the fire going for me is my stats, and I’ve learned a few things in the stoking of that fire.
- Write about something that lots of people like or enjoy, but do it in a different way. This involves finding your niche, but instead of just becoming a PART of the niche, you ADD something to it. Not to talk about myself, but it’s ridiculous how many hits my post about the anime Fullmetal Alchemist still gets, even though I published it years ago. Why? Because tons of people like Fullmetal Alchemist, but I wrote about the series in a way that fans aren’t used to. I ADDED to the discussion concerning the anime, instead of just joining the voices of all the adoring fans out there.
- Write about something that people can appreciate or find useful. Helpful tips, personal experiences, and being controversial can garner a lot of attention. Everyone likes a post that helps them or encourages them to see the world in a different way.
- See what other people are writing and what works for them. It’s OK to be something of a copycat–it’s how we learn. Especially in the field of writing and blogging. The more you read, the better a writer you become. Similarly, the more you study successful blogs, the more you’re able to fashion your own blog in a successful manner.
These are my methods for getting consistent stats—what are yours? Do you agree or disagree? As always, I want to know, what do you think?